Warby Parker

Client:
Warby Parker

Agency:
Sub Rosa

Project Goal:
As a start-up, Warby Parker needed an iconic, unique way to show branding on the product. We were tasked with strategizing and designing an icon, placement, and fabrication.

Roles and Responsibilities:
Project Manager for initial on-product branding design.

Design lead under the guidance of Creative Director.

Lead meetings with client and design team.